In the last few years, aftermarket accessory brands and car manufacturers have increasingly started using ambient lighting in vehicle design. Whether it comes to vibrant dashboard, illumination or shuttle footwear, ambient lighting for car interior at night is not about visibility anymore. It is about improving mental health, getting better comfort and creating the right mood. The science of color psychology is founded in this blend of emotion and design.
What is Color Psychology?
Color psychology involves studying how colors have impact on human behavior perception and mode. Various colors can evoke various types of feelings.
For example, blue is related to trust and relaxation while red is related to urgency and passion whereas green is associated to tranquility and balance. This concept has long been used in fashion, branding and architecture and is now also evident in automotive design, especially in car interior ambient lighting.
Bright orange, neon green and electric blue are some of the vibrant colors. These are saturated, bold and emotionally stimulating shades. The impact of lighting on psychology becomes even more prominent during night-driving situations. Based on the color scheme that is chosen, the car interior at night can feel entirely different.
How Does Lighting Impact Your Driving Experience?
Driving might be seen as a mechanical activity but it is also an emotional one. Your mood has a great impact on how you feel behind the wheel, whether you are going out for a weekend drive or community home after a hectic day at work. Take a look at how interior ambient lighting can impact your mood and driving experience:
- Red or orange lighting can make you more alert and is perfect for long night drives.
- Green and blue lights have relaxing effects, helping to reduce road rage and anxiety.
- Purple lighting is associated to a sense of creativity and luxury, and is often a part of high-end vehicle design.
- White lighting is clean and neutral and is ideal for distraction-free, focused driving experience.
Such types of colors are especially popular in modern car ambient lighting kit that lets drivers customize the interior mood lighting of their vehicles, based on driving conditions or personal preferences. When you have a well-lit car interior, you can have more comfort and it can reduce visual fatigue with no distraction.
Color and Mood: Is It More than Aesthetics?
Ambient lighting does not just serve decorative purposes. According to research, it is now well-known that the intensity and color of lighting can influence heart rate, cognitive performance and allotments.
So, when you choose a soft blue hue for your car interior while commuting in the evening, you can match your mood as well as improve it. Choose what are vibrant colors and you can feel more alert while behind the wheels.
With cars increasingly becoming smarter and made to be more emotionally attuned to the needs of drivers, it is important to have features like interior ambient lighting for a better driving experience. This can improve your focus comfort and emotional well-being while driving your vehicle. So, before you step into your car again, it might be better to choose the right colors that speak to you and make you feel good while you drive on the road.